Eighth Day Sound Invests In World Class Technology As DiGiCo SD7 Heads Stateside
With a client list that is literally a Who’s Who of the concert touring industry, Ohio-based Eighth Day Sound is at the cutting edge of the global sound reinforcement business. And, being one of the industry’s leading advocates of digital consoles, it is no great surprise that Eighth Day is the first US company to invest in DiGiCo’s new SD7 console.
With a number of DiGiCo D5 Live consoles already in its touring inventory, the two companies enjoy a long-term relationship. As Executive Vice President Jack Boessneck says, “The success that Eighth Day Sound has achieved in the sound reinforcement industry is based upon our ability to exceed our customers’ expectations. We feel that DiGiCo has played an important role in our endeavours.
“We have been involved with the D5 since the beginning, so we have a great relationship with DiGiCo and have always been impressed with their forward thinking and dedication to customer service.”
With the SD7 taking DiGiCo sound technology to a whole new level, that desire to exceed client expectations meant that Eighth Day was very keen to invest in the new console.
“When we were shown the SD7, we realised that this console was going to become one of the most requested, world class consoles in our industry,” adds Boessneck.
And with the SD7, the phrase ‘world class’ is no overstatement. DiGiCo’s Stealth® mixing and routing engine is set to lead a global revolution in digital console design. Combined with three Tiger SHARC® effects and control processors, the SD7 has significantly more processing power than any other digital console currently available.
Another major advance for DiGiCo is that the operating system is of open platform design, meaning that third part licensees can develop plug-ins to operate alongside the wide range of onboard, studio-quality effects. It is also designed with a clear future upgrade path, so the SD7 will stay ahead of the pack for many years to come.
All of these advances don’t come at the cost of usability, though. The user interface has been refined to make the SD7 even more intuitive - even if engineers have never used a DiGiCo console before. On top of that, the work surface features two complete engines, meaning that major multiple-act shows - or those of significant complexity where two operators are required - are significantly easier to operate than before.
All of these - and many more - features are the reasons why Eighth Day Sound were more than happy to be the first to bring the SD7 into the US sound reinforcement market.
“The technology in the SD7 is light years ahead of any other product in the marketplace,” says Jack Boessneck. “With the proven DiGiCo ‘touch’ interface, along with the built-in redundant engines, MADI ports, dynamic EQ and compression on every channel, 64 integrated stereo effects, a routing pool of 1392 connections and cool video interface, the SD7 is a world class console in every respect.”
Sarah James at Gasoline Media
The technology in the SD7 is light years ahead of any other product in the marketplace. With the proven DiGiCo touch interface, along with the built-in redundant engines, MADI ports, dynamic EQ and compression on every channel, 64 integrated stereo effects, a routing pool of 1392 connections and cool video interface, the SD7 is a world class console in every respect.